Cinema Attendances In UK 2013

Why Was Cinema Attendances So Low In The 1980's?

- Video rental became more popular in the 1970's, resulting in less people visiting the cinema as they would just rent a movie and watch it in the comfort of their own home. This come into full effect in the 80's which is why the attendances reached such low numbers. This could be due to the simple fact of televisions now being available to majority of the population, whereas before the cinema would have been the only option to view films/movies/news.

Why Have Cinema Ticket Sales Grown Since 1984?

- Cultural preferences could be one reason, due to the amount of time spent watching television or browsing the internet, the audience may just want the cinema experience. Cinema ticket prices have been rising but are still considerable low prices for an evening out. Family nights or romantic nights out could be a good reason for the rising ticket sales along with the impact of viewing new films on the big screen with the general cinema experience. 

In 2006 DVD Market Share Was 56% - Google Dvd Market Share & Find Out What It Represents Now & In The Future

Taken from; http://www.dvd-and-beyond.com/display-article.php?article=470

What Is The Current Cinema Turnover?

Draw A Conclusion - How Would You Describe Audience Behaviour As A Result of Online Technologies?

The online technologies has mainly been beneficial to media worldwide. However, media companies are now starting to struggle due to the online streaming and open access to products for free. This creates a significant difference in revenue they produce for movies made. Recently 3D has been used as an elemenet which will and has encouraged viewers to indulge in the cinema experience as it is not available through online streaming in 3D. The audience are not really price sensitive when it comes to cinema, it all depends on what is available and what big films are screening. For example, releasing a new batman will definatly cause a boom in ticket sales as viewers want to watch the big screen and see the film first. I think its film remakes, franchises and also new approaches or spin offs which are increasing the ticket sales. For example, 2013 has most success with the Wizard of Oz spin off, "The Great And Powerful Oz".

Film Case Study

Twilight Breaking Dawn Part 1 & 2 

Part 1 

• Release date: November 18th 2011
• Director: Bill Condon
• Distributors: Summit Entertainment
• Production Company: Summit Entertainment
• Main Stars: Kristen Stuart, Robert Pattinson, Taylor Launtner, Ashlee Green

Website: http://www.breakingdawn-themovie.com/

Marketing/Advertising;

Movie Premiere

http://www.mtv.com/photos/twilight-saga-breaking-dawn--part-1-premiere/1674378/6701424/photo.jhtml#6701624

 

Part 2 

Release date: November 14th 2012

DEFECTED RECORDS RESEARCH

·         Est in 1999. Co-owned by Ministry of Sound.

·         Released over 300 singles, primarily house genre. Impact on house scene in 2001 with Number one hit with Roger Sanchez – Another Chance.

 

·         No other significant releases since

·         BUT fish go deep – cure and the cause in top 100 for almost a YR

·         First release of soulsearcher – I Cant Get Enough

 

·         IBIZA events, Pacha summer season weekly events every Saturday

 

·         Bob Sinclair, Kings of Tomorrow, Dennis ferrair, Martin Solveig,

·         Sponsoring stages at festivals, form of advertising/promoting the record label

Describe How Your Analysis of the Coventions of Real Media Texts Informed Your Own Creative Media Practice. Refer To A Range of Examples In Your Answers To Show How These Skills Developed Over Time.

An understanding of conventions of other similar media products proved to be a vital part in both my foundation and advanced portfolio’s. My foundation portfolio consisted of a horror opening sequence and my advances portfolio consisted of a movie teaser trailer, a poster and magazine cover.

My advanced portfolio consisted of more conventional elements which we included due to the research we did into the horror genre. However, my foundation opening sequence did not have as many conventional elements as it was our first production and our advanced portfolio allowed us to consider and include more detail compared to our past production.

For our opening sequence, our mise-en-scene did not comply with codes and conventions too much, this is why we focused on sound and editing to further represent real media products. The music we used was intense and creepy, suggesting the genre and intentions of characters to the audience; this is similar to the other teen horrors such as Scream during the lead up to a killing.

Final cut pro allowed us to change the colouring of our shot, allowing us to change to greyscale and create a more daunting effect, relating to the genre of our opening sequence.

The location was in the college, this is seen in many teen horror movies which is following the conventions and illustrates the characters age group, furthermore identifying their vulnerability. Teenagers are the most common victims in horrors such as; scream, I know what you did last summer, final destination etc, which is why we used this element in both our media products. Despite the narrative, teenagers always have a higher vulnerability and are a good connection for the audience to relate to as they would be teenagers themselves or possibly have children who are of that age, increasing the suspense.

Barthes - Narrative Codes Theory

Hermeneutic code

The element in films which creates mystery through avoiding the full truth. This is used to make the audience keep guessing throughout the film until the end reveals all and ties all lose ends.

Proairetic code

Actions or events that indicate that something else is going to happen, this is used to create tension.

Semantic code

Refers to the connotations within the film which create additional meanings to the basic meaning.

Symbolic code

Wider level of semantic codes, but creates new meanings from events that arise through conflicting ideas.

Cultural code

Refers to anything that is based on something such as religion and therefor cannot be challenged, is assumed to be the truth

Narrative

Narrative & Character

Vladimir Propp identified 8 character types;
 - The villain
 - The hero
 - The donor (gives to the hero)
 - The helper (helps hero along journey)
 - The princess (prize/focus character/object)
 - Her father who rewards the hero
 - The dispatcher (sends hero on their way)
 - The false hero (playing both sides)

Narrative & Form

 - 1st person (I, me)
 - 3rd person (They, you)
 - Open narrative (Soap opera)
 - Closed narrative (Hollywood film)
 - Linear/non-linear
 - Mode of address (how it speaks to the audience)

Narrative & Time

The ways of manipulating the narrative;
 - Flashbacks
 - Dream sequences
 - Repitition
 - Different characters POV
 - Flash forwards
 - Ellipsis

Narrative & Ideology

Set of ideas or beliefs, often fundemental aspects of society

THEORISTS

 - Toderov
 - Propp
 - Strauss
 - Syd field
 - Barthes
 - Freytag

G325 Exam

Section A:

2 compulsory questions

1.       Describe & evaluate the development of skills over the course of foundation portfolio to advanced portfolio

2.       Identify ONE production project and evaluate in relation to a media concept (Genre, narrative, representation, audience or media language)

Section B:

• ONE question regarding the development, impact & response of online media and film